Enterprise Technology Blog

(As a note of introduction, Laura Monn will be joining Mark in contributing to the Enterprise Tech blog.)

Everyone is talking about going green. Or, at least they were until the financial markets took a nosedive. Ugly as that situation is, I think we should still be talking about going green. Why? Because going green makes green.

This article from Environmental Leader got me thinking about this topic. The article does a nice job of framing the present situation (‘In other words, green manufacturing – the creation of manufactured products with non-polluting, energy and natural resource efficient, economically sound processes and that are safe for employees, communities, and consumers – is now an encompassing, profound, board-level issue for manufacturers’) and laying out the necessary first steps (‘First, get a comprehensive view of carbon footprint drivers and then focus on the largest opportunity areas’).

Consumers are really starting to look at what they consume and a commitment to green could make or break their loyalty. If that argument doesn’t sway you, consider how much money you could save by making minor changes (like manufacturing energy-intensive products during off-peak hours which saves you money and makes the energy company more efficient).

The article talks succinctly about the issues that really affect manufacturers in their quest for going green, but what I’d really like is to hear more from you about what you are doing (or aren’t doing) and why.